There are some stories that just stick with you, and this is one of them.
Former Dunkin’ team member J’Mar Smith is back under center with the Birmingham Stallions, and we couldn’t be more proud.
Long before the touchdowns and headlines, J’Mar was part of our team. Even then, his dedication, positivity, and steady work ethic stood out. He showed up ready, encouraged the people around him, and put in the work without needing the spotlight. Watching him step back onto the field and continue his professional football journey feels like seeing someone exactly where they’re meant to be.
It’s special when someone who once worked behind the counter is now leading from behind center. We’ll always root for you, J’Mar. If you haven’t read it yet, check out this great feature from ESPN on his return. It’s a powerful look at resilience, perseverance, and what it takes to keep chasing the next chapter. From our stores to the stadium, we’re cheering you on every snap.
